AI in Product Management π€π, Getting Useful Feedback From Customers π₯, Product Management Trends π₯, Notion's PLG Iceberg π§
Weekly Recap 2024-07-16 π
π Hey, Sam here! Welcome back to the weekly edition of The Product Trench. Each week, I recap a handful of interesting articles and stories related to product and leadership, in addition to my original monthly practical tips and stories on eclectic topics.
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Here are my favourite articles this week. Let's jump straight into it.
How Close is AI to Replacing Product Managers? (7 min read)
AI is getting closer to replacing some product managers' tasks, especially with advanced prompting techniques. AI outperformed humans in two out of three tested tasks: developing product strategy and defining KPIs. However, AI struggles with creative and strategic thinking and lacks contextual knowledge. While AI's current capabilities are limited, continuous improvement means it's only a matter of time before AI becomes a more significant player in product management roles.
The AI Future Is Already Here, It's Just Not Productized Yet (4 min read)
AI is rapidly reducing productivity costs, much like previous technological shifts. Current AI advances mainly exist in infrastructure layers, but the future holds potential for application-level breakthroughs. Companies should categorize AI opportunities into roles for AI agents, industry-specific functions for AI vertical software, and widespread tasks for AI horizontal software. Implementing these can automate routine tasks, enhance workflow efficiency, and elevate knowledge work, leading to significant productivity gains.
The 7 layers of Notion's PLG Iceberg (2 min read)
Notion is revolutionizing the $16.6B document market dominated by Google and Microsoft with its AI product surpassing $100M ARR. Its success stems from a robust product-led growth strategy. Its success hinges on product-led growth (PLG), characterized by strong brand design, a vibrant community, versatile pricing plans, seamless onboarding, quick user "aha" moments, and continuous user engagement through advanced features.
Trends in Product Management Part 2 (3 min read)
AI and role consolidation are driving many changes in product management's dynamic role. Amy Mitchell shares a recap and mid-year evaluation of product management trends.
How to Train Customer Teams to Get Really Useful Feedback (10 min read)
Training customer teams to gather valuable feedback is crucial for product strategy. Effective feedback should identify the user, their goals, the challenges they face, and the importance of these issues. Overcoming challenges like busy schedules and superficial feedback requires structured training sessions. Key steps include explaining the importance of quality feedback, providing concrete examples, and outlining specific questions to uncover deeper insights. Continuous reinforcement and integrating this training into onboarding processes are essential for long-term success.
π That's it for today! Thank you for reading, and enjoy your week! See you next time.
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